MINJAN Wraps Up a Highly Successful 2026 Spring Canton Fair Phase 1 with Strong Global Demand for Meat Grinders
MINJAN, a leading manufacturer of small kitchen appliances, today announced the outstanding results achieved during the first phase of the 139th China Import and Export Fair (Spring Canton Fair), which concluded on April 19, 2026. The company’s booth attracted a high volume of quality international buyers, securing significant intended orders and reinforcing the global appeal of its core product lines.
Over the five-day event, the MINJAN team engaged with approximately 140 visitor groups. Buyers originated from a wide spectrum of key markets, including Russia & the CIS, Central Asia, the Middle East, South America, and Europe. The strongest interest centered on the company’s meat grinders, electric pressure cookers, milk frothers/portable coffee machines, and ovens. Preliminary calculations place the total value of intended orders generated at the fair at approximately RMB 6 million.
Meat Grinders Dominate Buyer Interest
The company’s meat grinder range emerged as the undisputed star of the exhibition, drawing concentrated interest across all major regions. Customers expressed a clear preference for models including the MGZ, the new MGD, MGH, and MG01, among others.
The geographical reach of inquiries for meat grinders was exceptionally broad:
Middle East: Afghanistan, Iraq and Arabian Gulf countries
Central Asia: Kazakhstan, Mongolia, and Pakistan
Europe: Russia, Poland and Germany
South America: Chile
Additional leads came from Yiwu-based border trade operators and international trading companies.
Highlighting the results, the team has already locked in four firm intended orders for meat grinders alone, valued at approximately RMB 5 million, effectively driving the overall order intention figure for the fair.
The star of the show – MINJAN's MG series meat grinders attracted global orders.
Milk Frothers Capture Concentrated European and American Attention
The milk frother and portable coffee machine category demonstrated high regional concentration with promising follow-up potential. Key European markets such as the Netherlands, France, Italy, and Germany, along with European trading firms, showed intense interest. Across the Atlantic, strong leads were developed with buyers from Colombia (who have already taken samples after the fair) . Furthermore, post-fair momentum is building, with prospective clients from the United States already scheduling factory visits immediately after the exhibition to deepen cooperation.
Electric Ovens Gain Traction in South America
Adding to the positive results, the company’s electric oven lineup recorded an encouraging development during the fair. An Argentine buyer expressed a high level of interest and has formally requested product samples. The sales team is now actively following up on this opportunity, aiming to transform the strong initial interest into a confirmed partnership in the near future.
A buyer tests our milk frother on-site
Electric Oven Demonstration and Explanation
Outlook
“We are thrilled with the quality and diversity of the connections we made at this year’s Spring Canton Fair,” said Boss of MINJAN. “The overwhelming response to our meat grinder lineup proves the strength of our R&D and manufacturing capabilities. Moreover, the high intent from European and American buyers for our milk frothers, combined with emerging opportunities for our grill range in South America, signals a robust expansion of our product portfolio into premium and high-growth markets. Our team is fully dedicated to converting these encouraging leads into long-term partnerships.”
The company will now enter an intensive follow-up phase, with a focus on sample dispatch, factory visits, and contract finalization.
About MINJAN
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